Connor Hitchcock, Founder/CEO of Homefield Apparel Artwork

That Was Awesome

Emmy Award-winning graphic designer, Steven Little, interviews people that have been a part of something that he thought was awesome. Whether or not you shared his excitement about that particular thing, you’ll find the behind the scenes stories interesting. Most guests come from the worlds of sports, music, entertainment, and design.

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That Was Awesome

Connor Hitchcock, Founder/CEO of Homefield Apparel

November 20, 2020 • Steven Little

Today’s guest is Connor Hitchcock, founder and CEO of Homefield Apparel. In college at Indiana, Connor started an apparel company called Hoosier Proud that eventually became Homefield, which The Athletic recently featured in an article and called it the “hottest apparel company in college sports.” Homefield now produces premium licensed vintage apparel for over 100 colleges.

Connor and I discussed the formation of Homefield Apparel, how they started adding schools, the process of licensing colleges, the rapid growth they’ve had over the last year, how they’ve use Twitter to gain popularity, and some future plans for the company.

Mentions include:

Homefield Apparel
The Athletic article about Homefield (requires subscription)
@HomefieldApparl on Twitter
@homefieldapparel on Instagram

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